Canon 5Ds & 5Ds R Are Now Available at ARC!

The New Canon 5Ds and 5Ds R are currently available at ARC! The 5Ds & 5Ds “R” Camera Kits include: CANON 5DS ( or 5Ds “R”) 50.6 MP DSLR CAMERA (2) x CANON LP-E6N BATTERY CANON LC-E6 CHARGER FOR 5D / 7D TETHER PRO USB3 M TO MCROB 5P RA,15’BK SANDISK / CF CARD / […]

Memorial Day Rental Special: Save Over 60%

Don’t miss out on our Memorial Day Rental Special. Get a 4 day rental for the Weekend Rate! Place your order now and Pick Up AFTER 4PM on Thu May 21st, then Return your rental BEFORE 9AM on Tue May 26th. That’s FOUR full days at the WEEKEND RATE!   Remember: ARC is now open until […]

Canon C100 MKII Now Available at ARC!

Check out the new addition to our Digital Cinema inventory: The Canon EOS C100 Mark II Canon is pleased to introduce the Canon EOS C100 Mark II Digital Video Camera, the latest non Cinema EOS line edition to the Canon Cinema EOS line of professional Super 35mm 8.3 megapixel CMOS cameras and the second generation version […]

ARC is Ready for NAB 2015, Are You?

We will be showcasing the Latest Broadcast and Video Equipment From‪ Canon‬, ‪‎Sony‬, ‪‎Arri‬, ‪Atomos‬, ‪Litepanels‬ and More at the 2015 NAB Show April 13-16th. Visit us at booth C1321 in the Central Hall, for an inside look at the hottest cameras, lenses, tripods, monitors, lighting, and video accessories; Enter Adorama’s NAB 2015 Great Giveaway Sweepstakes […]

Spotlight: The Broncolor Para 88 with Pulso Focusing Rod

Pro photographer, Stan Evans, was kind enough to test out our new Broncolor Para 88 with Pulso Focusing Rod on a recent studio shoot. Evans’ career has taken him deep into some of the most stunning mountain ranges and the most remote locales around the world. He has recorded his experience and professional opinion on […]

Check Out Our April Rental Special!

Don’t miss out this Spring! Take advantage of our April Rental Special! Pick up AFTER 12 PM on Thursday, April 2nd and return BEFORE 9:30 AM on Monday, April 13th and you get 11 DAYS for the price of 2! You can also pick up BEFORE 3 PM on Friday, April 3rd and return BEFORE […]

Spotlight: Cineo Matchstix

ARC is excited to now carry the new Cineo Matchstix. Imagine a small, simple, color-accurate light source designed for image capture with the versatility of power and mounting options to go anywhere you need it. Cineo Lighting and Litegear™ have teamed up to develop the Matchstix series of small, versatile Remote Phosphor light sources. Matchstix operate […]

Arri Alexa SUP 11.0 Firmware Update

Check out the latest features from the new, highly anticipated, Alexa SUP 11.0. This is the latest firmware upgrade to hit our Arri Alexa fleet. All Alexa bodies in house are currently updated to this firmware and and ready for our customers to test-drive. ALEXA Software Upgrade Packet 11.0 includes: ARRI’s New Debayer Algorithm ADA-5represents a great […]