10 Podcasts Every Screenwriter Should Follow

I’ve recently discovered that podcasts are useful for more than just expanding your musical palette (I know, I know. Late to the party as usual) and that there are a surprise amount of podcasts out there which cater to as many individual needs as there are people. The following is a list (the first of many […]

7 Fashion Photography Tips to Help You Break into the Industry

Fashion Week is over but the fun has just begun, If you’re an aspiring Fashion Photographer, this post is for you. When making a break into the Photo Industry, be it fashion photography or no, there are certain aspects of your career that are common sense, a few that are more about being in the […]

Make Your Movie: You Can’t Buy Talent

I’ve had this discussion more times than I can count. What makes a true filmmaker? Is it professionalism? Talent? Drive? Passion? Creativity? Yes! It is all those things and so much more. I’ve spoken with many filmmakers, photographers, and artists of all mediums and when asked the question “What advice would you give an aspiring […]

Don’t Miss Our Fall 2014 Holiday Rental Specials

WOW! Take Advantage of these amazing deals for Rosh Hashanah and Sukkos. Pick up between 8AM and 4:45pm on Wednesday, September 24th and return BEFORE 9:30 am on Monday, September 29th and get a 5 day rental for the WEEKEND RATE. In October, Pick up between 8am and 3pm on Wednesday, October 8th and return BEFORE 9:30 am on […]

12 Bloggers You Should Follow On Instagram During Fashion Week

Fashion Week is more than just an event in New York City, there’s an entire culture and community behind it. That community is growing with each passing season on social media, especially on Instagram. Below is a list of bloggers you should definitely follow if you want to keep up to date with all things #NYFW. […]

Highlights & Top Film Picks From TIFF 2014

TIFF is well under way with lots of celebrity press coverage, insightful panel discussions and, of course,  amazing talent. One of the top highlights I’ve seen in these initial few days is this first installment of their “Talent to Watch” series with Mattieu Denis (Corbo), Andrea Dorffman (Heartbeat), Jeffrey St. Jules (Bang Bang Baby), Jacob Tierney (Preggoland): New Directions For […]

ARCoverage: Digital Cinema Society Talks Indie Film Financing and Distribution

On August 6th we had the pleasure of hosting a Digital Cinema Society panel on the subject of Indie Film Financing and Distribution with speakers such as: Alex Daly who’s company, Vann Alexandra, has successfully fundraised for 14 projects. Roderic David, CEO of Thunder Studios in California as well as a new initiative called Thunder […]

Are You Ready For Fashion Week?

Mercedes-Benz Fashion Week in NYC has started and we’re excited to see all the fashion photography that comes along with it. If you are just starting out as a Fashion Photographer, Fashion Week in NYC is an opportunity you don’t want to miss out on. The streets are filled with the fashion élite coming and […]

BMPCC Firmware Update 1.9.3

Great new update for Blackmagic Pocket Cinema Camera fans: Firmware update 1.9.3 from Blackmagic Design has recently added a histogram feature.  This is great news as it was a feature we’ve truly needed. Time remaining and audio level indicators have also been added which are both quite handy. Although, if you want good audio with […]

Upcoming Event: Adorama Pro and Sony present Capturing 4K on the Shoulder with Sony’s NEX-FS700R and Odyssey 7Q Recorder

Adorama Pro and Sony Present: Capturing 4K on the Shoulder with Sony’s NEX-FS700R and Odyssey 7Q Recorder Veteran cinematographer David Leitner will discuss his recent experiences shooting documentaries with Sony’s NEX-FS700R using an ergonomical rig he built to enable ENG-style hand-holding. He will compare use of Sony’s AXS-R5 RAW Recorder to capture 2K/4K 12-bit RAW […]