Image Capture with the AF-S Nikkor 24-120mm f/4G ED VR & the Nikon D810

I came home with my bright blue Adorama Rentals case, excited to test out the AS-F Nikkor 24-120mm f/4G ED VR lens and the very recent Nikon D810. As a novice to the DSLR realm (I still shoot film. I know… old school) I was curious to see how user friendly the D810 really was. Though […]

The Data Storage Puzzle: How Technology is Headed Towards a Solution

In terms of image capturing devices, today we have access to a wide variety of systems available at a wide variety of prices. Even at the “low end” of the spectrum of technology and price we are able to find surprisingly good gadgets. Considerably, capturing images – be they stills or video – is no longer […]

Nikon 35mm f/1.4 G Series Lens

“35mm f/1.4 lenses have been the standard lens of news photographers since Leica’s first LEICA 35mm f/1.4 SUMMILUX of 1960 and Nikon’s first manual-focus 35mm f/1.4, which is still sold today after forty continuous years of sale! This brand-new new Nikon 35mm f/1.4 G AF-S NIKKOR is Nikon’s first update to their 35mm f/1.4 lens […]

Documentary-Style Photography for the Aspiring Photojournalist

Portrait photography is great, but have you ever wanted to take your studio experience to the next level? Reportage or documentary-style photography is something we are all familiar with. There are many photographers using this style of photography in their work already. It’s also ideal  for magazines and newspapers or when working with businesses. It adds a stylistic quality that […]

Check Out the Phase One iQ250

The Phase One IQ250 is here and they’re available at Adorama Rentals! Our kits include: PHASE ONE IQ250 CMOS M or H MOUNT 2 x PHASE ONE BATTERY PHASE ONE TWIN BATTERY CHARGER PHASE ONE TWIN BATTERY CHARGER AC ADAPT PHASE ONE C1PRO-DB CD 2 x PHASE ONE IQ FIREWIRE CABLE PHASE ONE SENSOR CLEANING […]