RED Camera Firmware Update: ARC’s Got It!

Adorama Rentals takes pride in keeping up with the latest firmware updates available from every manufacturer we carry. So we’re proud to inform you that our entire stock of Red Camera Bodies have be updated to the latest firmware V5.2.41. Take a look at some of the changes you’ll find when you pick one of these […]

ARCommunity #FF: Nathan Blair – Director of Photography for Impasse

This week’s #FeaturedFilmmaker is guest blogger, Nathan Blair, whose own blog caught my attention on twitter.  Nathan worked on a short film titled, Impasse, that my dear friends Jeanne V. Bowerman & Michael Bekemeyer wrote and directed respectively.  It’s an amazing little film that I’m very excited to see released in the very near future. […]

The Best Camera For You: Red Epic vs. Arri Alexa

We’re back by popular demand with our “What Camera is Right for You” series.  For this I’ve recruited our very knowledgeable Digital Cinema Tech, Dave G.  who I spoke to (and learned a lot) about two cameras who are in high demand on our shelves here at Adorama Rentals. Just to reiterate and perhaps clear […]

editoriARC: What’s A Game Changer?

This editoriARC is written by Iain Marcks, a filmmaker and writer living in New York City. All opinions are his own. Have you heard about the MōVI? It’s a hand-held, gyrostabilized camera rig that allows the operator to capture smooth, Steadicam and Technocrane-like movements in situations where a Steadicam or a Technocrane would otherwise be impossible […]