Spotlight: Cineo Matchstix

ARC is excited to now carry the new Cineo Matchstix. Imagine a small, simple, color-accurate light source designed for image capture with the versatility of power and mounting options to go anywhere you need it. Cineo Lighting and Litegear™ have teamed up to develop the Matchstix series of small, versatile Remote Phosphor light sources. Matchstix operate […]

Exploring the New Arri Amira

Since late August we at ARC have been excited about the new Arri Amira. Some of the questions around this camera has been in comparing it to its predecessor, the Alexa. Here’s what Shift4Ltd had to say about the improvements Arri has made with the new Amira:   I also recommend you check out this […]

5 Lighting Alternatives for the Spontaneous Shooter

As photographers and filmmakers we all appreciate a well planned and organized shoot. As artists, however there are often opportunities we simply can’t pass up for a great capture. When such an opportunity presents itself you just have to take advantage of the artistic energy in the environment and create something. Whether it’s a photograph or […]

Need a Camera in a Pinch? Check Out the Canon XA-25

We’d like to take a moment to explain the benefit of our new camera the Canon XA-25 (#CAXA25K). The biggest benefit of this camera is the ability to record 2 different video formats, MPEG4 and AVCHD/H.264 at 1080/60P. What does this mean? If you’re recording in Mpeg4 it’s a similar codec to that of the C100. […]

Chase Jarvis’ Essential Photography and Video Gear

Using the right tool for the right job is paramount on every single job and project. You simply must have the appropriate gear for your specific shooting situation. We’d all love to shoot on the Alexa or any of the great digital cinema cameras available at the moment, but if you’re a “one man band” shooting a […]

Spotlight: Nila Boxer / Varsa

I’m happy to bring back our Spotlight series, where we feature an item from our Lighting and Grip Department here at ARC.  This week we take a look at the Boxer and Varsa from Nila. The Boxer is as small as a one by one but has the same light output as an 800W Joker. […]