Six Reasons to Dust Off Your Trusty Lightmeter

I was talking with a friend about how some technologies change so quickly and drastically while others seem to survive the rapid pace of “progress”. On the topic of photography, the lightmeter comes to mind. I purchased my first Sekonic lightmeter when I was getting started in photography. Right after school I did a lot […]

The Data Storage Puzzle: How Technology is Headed Towards a Solution

In terms of image capturing devices, today we have access to a wide variety of systems available at a wide variety of prices. Even at the “low end” of the spectrum of technology and price we are able to find surprisingly good gadgets. Considerably, capturing images – be they stills or video – is no longer […]

4K for 3K: Blackmagic Does It Again!

Blackmagic Design announced that they will finally start shipping the 4K Production Camera that debuted six months ago. But in what seems to be a Blackmagic tradition the price has been dropped by a thousand dollars! For those of us who remember Red‘s long forgotten promise of 3K for 3K this is a really special day! […]

How to Guide Your Audience: A Masterclass in Storytelling Through Editing

The following article was originally published on nofilmschool.com by V Renée Read the full article here.   Technology is an important part of filmmaking, as well as something we like to talk about here at No Film School, but when it comes down to it, one, if not the, most integral part of our craft is storytelling. […]

The Best Camera For You: Sony F55 vs. Canon C500 part 2

To continue from yesterday’s conversation comparing the Sony F55 to the Canon C500, let’s go into:   Functionality For people who are coming from shooting with the Canon C300 and switching over to the C500 or anyone who has been shooting in HD for a long time and is now getting clients who are requesting […]

Spotlight: Cineo TruColors LS & HS

ARC now carries two lights from the Cineo TruColors line.  The HS and the LS, which are designed with the Arrisoft Zip Light and the Mole-Richardson Baby-Zip Softlite in mind, and can be used in their stead where ever you need a powerful soft light.  The HS is the larger version and is a 4K […]

2012 Highlights in Video Tech

With manufacturers’ hands revealed, we can comfortably take stock of the trends and legacy of this momentous year for filmmakers. Sony FS700 – Slo-mo for the rest of us High framerate HD has long been the domain of luxury car-priced specialty cameras like the Phantom Miro. Sony changed this with its sub-$10,000 FS700 super 35mm […]